By: Kayla Cousineau Airports are fascinating places to observe human behavior. I was recently traveling solo and couldn’t help but notice – and empathize with – all the parents navigating the chaos of air travel with young children. I was reminded of a trip that my husband and I took with our four kids (ranging […]
By Kayla Cousineau, COO Have you ever noticed that every profession has its own unique tools and technology made just for them? All kinds of dynamic tools exist to help professionals across sectors automate work, provide transparency, improve performance, attract top talent, and drive revenue. Here are some examples: What does Market Research, an $80 […]
How to get started on your own By Kayla Cousineau, COO The key to building any organization that consistently delivers excellence requires a consistent way of executing. Yet, so many growing companies avoid the work required to make this happen. In the world of Market Research, there’s often a sense that every project has a […]
by Kayla Cousineau Today, I can Google the patient ratings of my new pulmonologist and also read sight-seeing reviews before planning a family vacation. However, there is no kind of ratings system of any shape for market researchers to make more informed procurement choices—and they deserve one. Like my past experience in healthcare, Quality is […]