Microprocesses are the silent killer of MRX Profit
Misaligned Workflows
Each department works independently, frustrated by colleagues who slow them down. Efficiency gets lost within a disconnected system.
Survey Testing
Email overreliance, change management and many cooks in the kitchen. Error risk is high and QA takes too long.
Manual Data Cleaning
Downloading, manual reviews, re-uploads to make judgment calls on quality. Easily the costliest labor item.
Meetings
In a remote work landscape, keeping up with project statuses is a manual nightmare without centralization. Ops meetings are productivity and cost drains.
These microprocesses and many more like them bleed profit, slow delivery and increase risk on every project.
The Navigator
The Navigator: The Research Operating System
A central hub for research operations – unify teams, connect vendors, manage performance, embed data quality into every project. Then, get an executive view into all aspects of project performance.
CleanID
Fraud and duplicate prevention built into every click.
ResponseID
Detects AI content, translators, and developer utilities in open-ends
QC Flow (AI Co-Pilot)
Evaluates responses across multiple quality dimensions
AI within your Flow…
AI That Supports, Not Replaces, Researchers
Our AI capabilities are built as a co-pilot, not replacement. We build with a Human-First philosophy, with the goal of freeing up the rote task work so Researchers value can be unlocked.
Workflow AI
Functionality embedded in the Navigator project flow.
In-Survey AI
Integrated directly into your survey to both engage respondents in new ways, but also to detect fraud in other ways.
Flexible Technology
Flexible Survey Programming Solutions
Whether your project is in Jibunu, Decipher, or other survey platforms, we bring advanced programming features and platform add-ons that make your projects stand out.
Jibunu Surveys
Advanced survey programming, gamification, healthcare charting, virtual shelves, AI chatbots.
Decipher Surveys
Flexible, scalable platform support with Navigator API integration
Multi-Platform Add-Ons
Features that enhance your existing survey projects and flexible to platform.
Keep What’s working
Works With the Tools You Already Use
OpinionRoute technology integrates seamlessly with your existing tools via APIs so all of your work can be reviews in one place.
