5 Part Series
Part 4: 4 Components of a Great Project Data Quality ApproachPlease review part 3 here. In our last post, we shared common myths that we need to bust out of MR around Fraud approaches. Today, we share OpinionRoute’s framework around data quality. We see the process as four defined...
5 Part Series
Part 5: How the Industry Overall can CollaborateReview part 4 here. What about the industry at large? All this great advice works, but what can be done to hold these bad actors responsible? We need to agree on whom and how each are responsible? Or, even better,...
Blog
The Rise of Link Jumpers and Ghost CompletesRight now, there is a major fraud trend plaguing the largest sample vendors and a major survey tool. It stems from an antiquated approach to links and redirects. In an age of fraud running wild in the survey ecosystem, this...
Blog
The Problem with Blaming the Survey for Poor Data QualityMy morning routine today included one of my favorite industry podcasts. It was great to hear an episode focus on a topic close to my heart – data quality in online surveys. The guest, representing a major global sample firm,...
Blog
Improve Data Quality with Device Person Project StrategyData quality isn't something that immediately comes to mind when talking about the housing boom of the 1950s, but when it comes to online survey data collection, there's a definite connection. After World War II, large subdivisions of homes started...
Blog
The Human Face of FraudThree years ago, I ran an on-site training on the topic of data quality. The room was packed and people were excited to discuss trends. One client in particular asked a lot of questions about how and why fraud happens....
Blog
Meet the 8 Fraudsters you Love to HateSurvey Fraud increase kills researchers time and data quality Online survey fraud and bad data are at an all-time high in the market research industry. To kick off the new year we've created the top reasons you need CleanID, because...