Get more from your CPI.
Today’s Programmatic Sample Vendors and DIY Tools move a lot of work to the survey Researchers. It’s the kind of work that used to be done for you as part of your CPI.
Quota management, data quality assurance, daily pace reviews are now your responsibility.
Here are the reasons why:
- Sample Automation trends pushed labor to you throughout the project- from bid to bill.
- Fraud threats and Respondent Router loops damage data quality and add hours of cleaning time on every project.
- Major vendors shifted budget from staff development to tech automation which means they don’t understand your research needs like you expect.