Valuable Ally Amidst Consolidation And Disruption


medium Sized Research Agencies

Recent market trends including supply consolidation, the proliferation of DIY tools have added labor and cost to your operation.  Meanwhile, data quality declines and the larger Insights competitors are all releasing automated platforms that require major investments.  

OpinionRoute exists for you. We are your secret weapon. With smart consultation, old-school service that you’ve been missing and brand new solutions, you can finally addresses the core issues at hand.


Full-Service or Sample only. You can choose your own service model

• Senior, US Based Programming.
• Management team that includes years of experience from every major panel firm.
• Research-First model for project management and account services.
• Expertise in all sample types.
• Long-term planning for Tracking.

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We Care About Your Data and Deliverables

• Industry's only multi-client, QC benchmarking database
• Unique sample management process, based on decades of sampling expertise
• Next generation respondent validation and fraud prevention
• Adaptive, data-driven approach allows for strong finishes on projects.

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Today's solutions have to be flexible and work.

• Today's kind of automation can't be optimized with technology from years ago.
• We are truly the "what's next" in the industry for research-first fraud prevention and data improvement
• Built in fraud prevention via CleanID & post- project fraud report
• On the fly validation of your B2B respondent sources with ValidID

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OpinionRoute Customers Say...


With the sampling industry and technology rapidly evolving, it has become almost impossible to navigate the sample procurement process with confidence. More than ever, we need an independent third party who understands the nuances of sample design and always acts in our best interest.

OpinionRoute is my partner for all my online data collection needs. I have 100% confidence that my sampling approach is methodologically sound when using OpinionRoute.


OpinionRoute’s knowledge of the quantitative research space is unparalleled. Their expertise in sampling methodology, operational needs, and advanced technology have repeatedly proved to be what our agency has needed.
What’s often most impressive is understanding international markets and the best-localized solutions for achieving our client goals.  Putting work in OpinionRoute’s hands gives us the ability to focus on our client relationships and know your projects will be executed accurately and on time. This is the type of partnership we wish we had with all of our clients and vendors.


Our team was looking for a way to conduct our online research with a company that really understands the online environment and could make our lives easier by handling complex sample designs without a lot of hand-holding.

OpinionRoute provides us with the expertise we need and the quality we demand, finding the right blend of panels for our specific research and working with us to ensure our studies are fielded correctly. They are our go-to panel provider because we know we can trust them to get the job done on time, on budget and on spec.

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