Your trusted data collection partner

Clients Rave About Our Service, and Our Data


"Research First" Data Collection Services

OpinionRoute offers the perfect combination of yesterday's best practices with today's technology to help insights companies thrive and grow. Market consolidation and supply automation have changed the rules and introduced unintended consequences. OpinionRoute's "Research First" data collection services, built on decades of experience, power authentic insights with validated actionable data.

OpinionRoute MRX Services

Direct Access to Local Programmers

• Collaborative approach, with a "no ticket” process
• Design driven to improve respondent engagement
• Advanced capabilities and methodologies
• Custom approach to adapt on the fly to meet client's and timelines


Improve Data Quality,
Gain Operational Efficiency

• Quality focussed, data driven supply management
• Survey respondent fraud prevention with CleanID
• OR Consumer - diversified sample plans for longer term trending, data consistency and robust feasibility
• OR Business - access to new validated sources combined with the industry's first B2B respondent validation tool
• OR Healthcare –  true PII based deduplication method


Get A Head Start On
Your Analysis

Code & tab
RIM and target weighting
Data stacking
Custom charting
Translations and native language coding


OpinionRoute Customers Say...


With the sampling industry and technology rapidly evolving, it has become almost impossible to navigate the sample procurement process with confidence. More than ever, we need an independent third party who understands the nuances of sample design and always acts in our best interest.

OpinionRoute is my partner for all my online data collection needs. I have 100% confidence that my sampling approach is methodologically sound when using OpinionRoute.


OpinionRoute’s knowledge of the quantitative research space is unparalleled. Their expertise in sampling methodology, operational needs, and advanced technology have repeatedly proved to be what our agency has needed.
What’s often most impressive is understanding international markets and the best-localized solutions for achieving our client goals.  Putting work in OpinionRoute’s hands gives us the ability to focus on our client relationships and know your projects will be executed accurately and on time. This is the type of partnership we wish we had with all of our clients and vendors.


Our team was looking for a way to conduct our online research with a company that really understands the online environment and could make our lives easier by handling complex sample designs without a lot of hand-holding.

OpinionRoute provides us with the expertise we need and the quality we demand, finding the right blend of panels for our specific research and working with us to ensure our studies are fielded correctly. They are our go-to panel provider because we know we can trust them to get the job done on time, on budget and on spec.

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